

Produce news releases, pitches and media exclusives
Development of commercial property marketing videos
Ghost write research columns for national trade publications; prepare clients for media interviews
Content development, scripting and event production for State of Real Estate
As one of the leading real estate services firms worldwide, Cushman & Wakefield wanted to be a voice of expertise—not only in the industry but among national media.
The company’s national corporate communications department engaged us to promote the firm’s commercial real estate activities and thought leadership on several research trends. We honed in on flagship offices in Minneapolis, Kansas City, St. Louis, Indianapolis, Cincinnati, Dayton and Columbus (OH). Communication strategies centered around increasing brand and name recognition, promoting brokers and researchers as subject matter experts, and elevating Cushman & Wakefield’s profile in the ultra-competitive real estate sector.
Cushman & Wakefield (NYSE: CWK) is a leading global real estate services firm that delivers exceptional value for real estate occupiers and owners. Cushman & Wakefield is among the largest real estate services firms with 48,000 employees in approximately 400 offices and 70 countries.
ClientCushman & WakefieldServicesPublic Relations, Marketing Video, Events