Benefit
Communications

Our passion? Bringing fresh ideas to the world of benefit communications. We believe you can make a big difference in your employees' lives by helping them understand the benefits you offer.

Clearly-crafted employee benefit communications lead to:

  • Smarter use of benefits—translating into a cost savings for both employer and employee
  • Better retention for top talent
  • Less employee confusion
  • Higher utilization of preventative care (proven to decrease healthcare costs)
  • Appropriately selected healthcare and other benefit programs
  • Smooth benefits onboarding for new hires

Facing Big Benefit Changes During Open Enrollment, Merger or Acquisition?

We can help you introduce:

  • New healthcare carriers
  • Plan design (including phase out)
  • Narrow network options
  • Policy and/or eligibility changes (e.g., spousal coverage)

Increase Employee Benefits Programs Engagement

Intentional communications can help you move the needle in your:

  • Retirement plans
  • Wellness program
  • EAP
  • On-site Clinic usage

Why Choose Us for Your Benefits Communications Needs?

Blue Underline Emphasis on Text

Customized benefits communication

We collaborate with you to learn your culture, employee needs, goals and challenges. We apply that to a custom benefits campaign. And then we support you to deploy it. Depending on your organization’s needs, our fully-customized approach may include:

  • In-depth evaluation of existing communications
  • Creation and deployment of an employee listening program to better understand employee preferences and perceptions
  • Data analysis to guide future communications, monitor employee engagement and measure program effectiveness
  • Development of a comprehensive communications plan focused on improved outcomes
  • Campaign design, implementation and management: content development, branding, graphics and production (printing, fulfillment, distribution)

Why Hire Us?

We provide a multi-channeled approach informed by our proven processes and years of experience in benefits communications to companies of all sizes. Our core services include:

  • Strategic counsel 
  • Handson support as part of your team, giving you more time for HR/Benefits teams to focus on strategic programs and your core business, not answering questions 
  • Best practices & industry insights

A simple straight-forward process

We are experts in:

  • Intaking your employee benefits material and simplifying it—without losing meaning
  • Developing benefits communications strategy and creative engagement ideas
  • Implementing benefits communications plan that reach employees at the right time and in the right way using personalization and segmentation
  • Providing copywriting with a consistent tone and brand—geared toward helping your employees understand their benefits
  • Creating simple, visual representations of complex information

Multi-channel deliverables

Our deliverables are custom to you—no one-size-fits-all templates for:

  • Personalized Benefit Statements and Checklists
  • Targeted Benefit Newsletters & Emails
  • Open Enrollment Guides
  • Postcards & Personalized Mailers
  • Benefit Explainer Videos
  • Benefit Presentations
  • Benefits Websites
  • New Hire Videos and Presentations
  • Employee Culture Campaigns
  • Employee Value Proposition Campaigns
  • Intranet Articles
  • Social Media Campaigns
  • Training (LMS)

Trusted By

OurBlog

Visit

CONNECT Global Employee Benefits and Workforce Strategies Summit

Our Approach to Benefit Communications: A Guide for HR Professionals

How to Create an Annual Communications Plan for Employee Benefit Programs

Mastering Employee Care through Strategic Benefit Communications

World at Work Total Rewards’24 Conference

Meeting Employees in the ‘Moments that Matter’